Info
LEO 20 embodies timeless elegance and architectural clarity. This revitalised office building on Munich's Leopoldstraße boasts a striking corner location overlooking the Siegestor, as well as proximity to the English Garden. Dating back to the 1950s, the building retains the charm of its era, blending harmoniously into an environment characterised by urban culture and a high quality of life.
The communication concept translates this into a compelling brand image. Branding, signage and a coffee table book pick up on the 1950s design language and give it a modern twist. Brass-coloured details and distinctive illustrations accentuate the value of the architecture, creating a harmonious whole that combines classic elegance with a contemporary openness.
Services
Signage
The signage of LEO 20 is characterised by fine details and high-quality materials. The design blends harmoniously with the 1950s architecture, translating its clarity and elegance into a contemporary design language. The result is a look that combines restraint and value in a unique way.
