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166 metres tall, the Silberturm is one of Frankfurt's most striking skyscrapers. It is an iconic feature of the city's skyline and a symbol of the Frankfurt's impressive architecture. As an unmistakable landmark building, Silberturm embodies urban identity and economic prowess.
The communication concept showcases this special feature with the utmost precision in design. The materiality, imagery, and craftsmanship reflect the building's architectural quality and translate it into a visual language that conveys a sense of value and exclusivity. The Plexiglas sculpture marks the successful conclusion of one of the year's most significant deals – highlighting the Silberturm's status as a genuine trophy property.
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