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The IKON is a striking architectural addition to Nuremberg's Kohlenhof. The 65-metre tower dominates the new cityscape, offering impressive views of Nuremberg. Transparent structures, flexible floor plans, and open-plan concepts foster individuality and community, setting new standards for modern urban working.

The design concept translates the building's architectural clarity into a striking visual system. The characteristic façade grid forms the basis for a modular layout, while metallic accents and the ‘lights of the city’ motif reflect the tower's distant appearance and sense of movement. The website and communication media present the IKON as a visionary landmark and a symbol of Nuremberg's forward-thinking work culture.

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Positioning Branding 3D-Visuals Marketing Collateral Website

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